Gambling is one of the fastest growing industries in the world and its relationship with professional sports is well documented. In football, the vast majority of teams in the top two divisions are either sponsored or financially supported in some way by sports betting companies.
Likewise, in F1 there is a long and storied history of commercial relationships between specific events, racers, teams, and gambling companies. The 2020 season however, will be the first in which punters can bet live in-race.
The Interregional Sports Group (ISG) agency will team up with sports data intelligence provider Sportradar to offer comprehensive odds before and during races. In this article we take a look at how this new relationship could change the sport for fans.
What Can We Bet On Now?
There are no shortage of sites for fans of F1 betting with many markets already having been covered by most bookmakers. Run-of-the-mill markets already available to bet on include constructor markets, drivers to be classified, podium finishes, head-to-heads, and group winners.
In effect the betting market already available for F1 is pretty basic and caters mainly for the needs of casual gamblers. The deal between the ISG and Sportradar will flood sports betting sites with much more comprehensive data that will facilitate more in-depth betting markets.
What Will We Be Able To Bet On?
The first big change will obviously be the ability to bet on outcomes during races rather than just before. The result will be